SUMAS Faculty
Joe Di Donna, PhD
Professor
Joe Di Donna, PhD
Professor
Dr. Giuseppe « Joe » Di Donna, Italian and Swiss professor, has over 30 years of business experience in the marketing and communications sector and as marketing professor in private universities and international business schools, i.e. Italy, Spain, China, Switzerland. He obtained a master’s degree from the State University of Milan in Political Science with specialization in sociology and a thesis on advertising; afterwords he achieved a PhD from the University of Lausanne with a thesis on tourism communication.
Joe Di Donna has worked as marketing manager in many international companies and organizations and has taken part in international projects.
- Strategic Marketing
- Global communication
- Consumer Behavior
- Principles of Marketing
- Hospitality Marketing
- Fashion Marketing